Hey Fintechers and Fintech Newbies,
I know itโs Friday morning and youโre expecting a deep dive but this is a little note to say Fintech R&R is rebranding toโฆ
As well as the new title, with a bit of fun pixelation, thereโs also a new logo where the magnifying glass Iโve featured in previous editions is more prominent, visualising the process of going deeper on a topic.
The new title and logo is a throwback to one of my first deep dives from back in 2019 and then reposted in 2020, when I went โUnder the Hoodโ of the card payments process. It went โsemi-viralโ as you can see below.
Since then, Iโve formally gone Under the Hood of a range of topics from Open Banking and SME Lending, to GooglePay and ApplePay, as well as the deep profiles on PayPal, Stripe, Plaid, Marqeta, with many more to come, including my next one on Checkout.com next week ๐
The new name also represents the in-depth writing style and unique perspective I bring as a former engineer and with 16+ years in financial services as a product professional, not just writing from the sidelines.
Nothing else is changing.
Iโll still bring the same level of detailed write ups on what is going on in the industry, how specific technologies work (I have a few lined up), fintech company deep dives through a product lens, and different fintech trends.
And I will be back to the regularly fortnightly friday morning slot.
Now that I have a permanent title, Iโve also been thinking about the possibility of a short podcast series with some interesting fintech product professions ๐
Let me know what you think about that, the new logo and newsletter name by dropping a like and comment below.
And see you next week with the inaugural edition of the newly named newsletter!
P.S. If youโre one of the Substack followers rather than a full blown subscriber, I recommend subscribing so you get the newsletter directly to you inbox like the 4000+ others.
Cool rebrand Jas! Continue with the great content
Nice work - rebrand is looking good Jas